FUNERAL GUIDES & MORE


Funeral Pre-Planning Guides


Families today rely on your expertise in planning a funeral. Our thoughtfully designed and detailed planning guides are a valuable tool to help with that. They are a professional and tangible product that you can place in the hands of families in your community. When you connect with families in advance, you are taking a proactive approach to easing the burden their loved ones will undoubtedly experience once the at-need time arrives. At the same time, your pre-need services will also likely flourish. 


Within the pages of your planning guide, families will discover a wonderfully concise and easy step by step process for outlining the many details and personal wishes that go into planning a unique service. Families will find the planning guide useful beyond the recording of funeral service wishes, as there are sections for recording everything from where to find important documents, financial details, who to contact at the time of passing, which services and subscriptions to cancel, bills to pay, a personal history section helpful for the obituary, and more.


FAC Marketing allows you to choose from a number of attractive planning guide cover designs, which we will customize with your funeral home’s brand and information. This helps position your funeral home at the top of the minds of those in your community. Consider using them as a free gift to survey respondents or for those attending preplanning seminars. The guides can be used as a leave behind when visiting with prospects and you can make them available at your locations, fairs, and seminars.  

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Frequently Asked Questions About Funeral Planning Guides

Below are answers to common questions funeral home owners ask about funeral pre-planning guides and how to use them to help families and grow preneed business.

A funeral planning guide is a thoughtfully designed and detailed booklet that helps families outline the many details and personal wishes that go into planning a unique funeral service. It's a professional and tangible product that you can place in the hands of families in your community. The guide provides a wonderfully concise and easy step-by-step process for recording funeral service preferences and important information.

FAC Marketing's planning guides include sections for recording funeral service wishes, where to find important documents, financial details, who to contact at the time of passing, which services and subscriptions to cancel, bills to pay, and a personal history section helpful for the obituary. Families find the planning guide useful beyond just recording funeral preferences—it helps organize all the practical details their loved ones will need.

Yes. FAC Marketing allows you to choose from a number of attractive planning guide cover designs, which we will customize with your funeral home's brand and information. This customization helps position your funeral home at the top of the minds of those in your community and ensures families associate the helpful resource with your business.

When you connect with families in advance using planning guides, you are taking a proactive approach to easing the burden their loved ones will undoubtedly experience once the at-need time arrives. At the same time, your pre-need services will also likely flourish. The guides help position your funeral home as a trusted resource and keep you top-of-mind when families are ready to make preplanning arrangements.

You can use funeral planning guides in multiple ways: as a free gift to survey respondents, for those attending preplanning seminars, as a leave-behind when visiting with prospects, and make them available at your funeral home locations, community fairs, and seminars. This flexibility allows you to reach families at various touchpoints in your community.

Planning guides are a valuable tool that helps families with funeral planning while positioning your funeral home as a helpful, proactive resource. When you provide families with a professional, tangible product that eases their burden, you build trust and stay top-of-mind. This proactive approach helps your pre-need services flourish while genuinely helping families prepare for the future.

FAC Marketing's guides are thoughtfully designed and detailed, providing families with a wonderfully concise and easy step-by-step process. They cover not just funeral service wishes but all the practical details families need—from financial information to subscription cancellations. The professional design and customization with your funeral home's branding creates a valuable resource that families will keep and use.

No. Families will find the planning guide useful beyond the recording of funeral service wishes. The guides include sections for recording where to find important documents, financial details, who to contact at the time of passing, which services and subscriptions to cancel, bills to pay, and a personal history section helpful for writing the obituary. This comprehensive approach makes the guide a valuable family resource.

Families today rely on your expertise in planning a funeral, and our thoughtfully designed planning guides are a valuable tool to help with that. The guides provide a step-by-step process that helps families organize their wishes and important information in one place. When families use the guide, they're better prepared, which eases the burden their loved ones will experience at the time of need.

Yes. Planning guides are an excellent resource for those attending preplanning seminars. They give attendees a professional, tangible product to take home and complete at their own pace. The guides help position your funeral home at the top of minds of seminar attendees and provide ongoing value long after the seminar ends.

Contact FAC Marketing at 1-800-800-5809 or 1-319-752-9422, or email us at info@facmarketing.com to discuss funeral planning guide options. We'll help you choose from our attractive cover designs and customize the guides with your funeral home's brand and information so you can start connecting with families in your community.