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Authorized OGR Supplier
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F.A.C. Marketing has been named an authorized OGR supplier. We are proud to be a part of this prestigious group. If you are a member of OGR, please feel free to inquire about special member benefits.
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F.A.C. Marketing Reports a Record Year in Direct Mail
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This year saw 1,400,000 preneed mailers pass through the hands of F.A.C. employees, a record number for the marketing agency. Since moving all direct mail duties in-house in 2002, F.A.C. Marketing has seen their numbers rise considerably each year. “We have become experts in USPS regulations,” said Roger Sheagren, President of F.A.C. Marketing. “We have a selection of preneed mailers that have been proven to pull well and we are always willing to create custom pieces. We can help design a piece, secure a mailing list, verify addresses, sort the mail list for the cheapest postage, provide the necessary paperwork and permits, print and address the mailers. We even take them to the post office and store inventory for future drops.” A good direct mail program helps every preneed campaign. If you are interested in starting a campaign of your own, contact F.A.C. Marketing today.
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F.A.C. Marketing Introduces New Cremation Advertising
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In response to the rising interest in cremation, F.A.C. Marketing has developed new cremation ads for TV, radio, newspaper and direct mail. These new ads also remind families you offer more than just basic cremations. This is an important fact for those who have chosen cremation but would still like to hold a service of some sort. According to the 2005 Wirthlin Report, this represents 89% of those who have chosen cremation.
With F.A.C. Marketing’s cremation ads you will create an educated consumer interested in learning more about all the options open to them. In turn, this allows you to better serve the family by providing services they find meaningful and valuable. This level of service is certain to earn you recommendations.
Interested in learning more about F.A.C. Marketing's newest cremation advertising? Call Faith at 800-800-5809.
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"Honoring Family Memories" wins "Award of Distinction" from the 2004 Communicator Awards!
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F.A.C. Marketing's latest television campaign has been selected as winner of the Award of Distinction from the 2004 Communicator Awards. This honor indicates that the campaign "exceeds industry expectations" and is among the best entries in the annual competition. We're proud to have two, back-to-back award winning media programs ("Celebrate the Lives" received honors from the Silver Microphone Awards) and we look forward to continually improving our offerings as the industry changes. If you would like more information on the "Honoring Family Memories" campaign, click to our television page.
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F.A.C. Marketing recognized by Telly Awards
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F.A.C. Marketing's Honoring Family Memories campaign was singled out by the 2004 Telly Awards as a finalist for the commercial entitled "The Swing". For more information on how you can use the Honoring Family Memories campaign to promote your service, call us today!
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F.A.C.
Marketing
517 North Third
P.O. Box 782
Burlington, IA 52601
Call
Toll-Free at 1-800-800-5809
Affordable Marketing...
now even more so!
We're often asked,
"What does F.A.C. stand for?"
The short and correct
answer is "Funeral Advisory Council". But the more involved answer becomes
philosophical. F.A.C. Marketing stands for the individual funeral home.
That's why "Custom marketing strategies for the individual funeral home"
defines our service in all of our advertisements. We've built a brand
around what we, as F.A.C. Marketing, stand for.
As a licensed Funeral
Director, I know the challenges and concerns that each of our clients
faces on a daily basis. After completing my Masters Degree in Business
Administration, I looked back on the years I had invested in the funeral
care industry and decided I would like nothing more than to serve those
who had devoted their lives to the funeral care profession.
Now I use my experience
as a funeral director and my training in business to help our clients
create the kind of success they deserve and work hard to obtain.
It's simple to
tell you F.A.C. stands for "Funeral Advisory Council". It is much more
challenging to explain to you what the people of F.A.C. Marketing stand
for. Those who have used our services know the deepest truth... that F.A.C.
Marketing stands for them.
Roger J. Sheagren,
President, F.A.C. Marketing
For more information
about our services, e-mail us at info@FACmarketing.com or
complete the online form for more information.
Contact your
F.A.C. Marketing Team:
Roger
J. Sheagren
Roger became President of F.A.C. Marketing in 1990. Since then he has
developed the business from offering a single service into a full-service
agency serving clients nationwide. He continues to develop new services
and alliances within the funeral care industry that will assure better
service with increased national availability. Roger received his MBA
from St. Ambrose University in 1992 and has been a licensed funeral
director since 1985 when he completed his training at Southern Illinois
University.
Faith Krause
Faith joined the F.A.C. Marketing staff early in 2006. With 17 years of advertising
experience in the area, Faith is a perfect fit for F.A.C. Marketing’s
Customer Service department. Faith enjoys traveling, gardening, trying
out new recipes and, as a Wisconsin native, is an avid Green Bay Packer
fan. If you have any questions about the services available at F.A.C. Marketing,
Faith can help.
Mindy
Kraus
As the Graphic Designer for F.A.C. Marketing, Mindy has the hefty duty
of designing and coordinating all of the printed materials for the agency.
This includes newspaper ads, brochures and direct mail pieces. Mindy received
her degree in 1986 from Iowa State University and has been working
in marketing for the past 20 years.
Nicole Osbourne
Hired fresh out of college, Nicole received her degree in Journalism
and Advertising from Western Illinois University in May of 2002. Nicole
was originally hired to cover a multitude of tasks including helping
with direct mail, answering the phone, and keeping track of projects.
These days Nicole’s workday is spent writing copy and working on
web sites.
Kim
Edwards
As Manager of F.A.C. Marketing’s Bulk Mail department,
Kim is in charge of helping funeral homes with their direct mail order
forms, keeping drops on schedule and managing mail lists for all of our
direct mail clients. Kim joined the F.A.C. staff with many years of experience
in managing and customer service.
Dawn Hazell
Dawn joined F.A.C. Marketing in October 2005 as Office Manager. With years of
experience in office management, Dawn is in charge of keeping track of current
projects, future prospects and keeping everyone on task. Dawn also manages
the ad requests we receive through our marketing director program.
Tina Rios
In March of 2004 we welcomed Tina Rios as a Direct Mail Assistant. Tina is
a long time area resident, working for 13 years in printing services with Southeastern
Community College. Tina takes care of the physical aspect of the direct mail
including addressing, tabbing, and bringing the mail to the post office.
Mark
Edwards
Mark is the "voice" of F.A.C. Marketing. Most of the copy you hear on
radio spots is read by Mark Edwards. In addition to voicing radio commercials,
Mark also produces message on-hold products, Memorial Videos and Musical
Branding themes for F.A.C. Marketing's clients. Recently, Mark has
been hard at work producing new television commercials.
Tim
Larson
Tim has many years of design and layout experience. His work with logo
design and brochure layout and graphics puts him in the middle of most
of F.A.C. Marketing's work. Tim continued on his chosen career path
after receiving his degree in Graphic Design from Iowa State University
in 1983.
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